Customer Spotlight

First Insight Corporation is a leading software provider to eye care professionals that helps optometrists and ophthalmologists manage their records and patient relationships. The company got its start in 1994 and has grown steadily to more than 120 employees with offices in several U.S. locations and India.

President, CEO and Founder Nitin Rai had a problem – like so many of today’s execs – of staying on top of the myriad decisions with which he is involved. He found that his inbox was jammed with dozens and dozens of emails for him or on which he was cc’ed because his staff wanted to keep him in the loop.

After learning about Zapproved, he decided to see if it could make a difference. Nitin asked his management team to send all decisions to him through the system. “Zapproved is a simple system to learn and use so our team at First Insight adopted it quickly,” he said.

The impact was immediate because the First Insight team now had a tool that provided it with a process for managing decisions. “Now it is mandatory that anyone seeking approval via email use Zapproved. As soon as I receive a notice of a proposal I can give it attention right away rather than sorting through the many emails I receive every day,” he added.

“Zapproved has made a big difference in how we make decisions. We are able to collaborate better and I’ve seen that we are able to get decisions made much more quickly,” Nitin concluded.

In today’s business environment the pace of information is increasing the need to act quickly to stay competitive is key. First Insight has found that Zapproved is a valuable tool to implement process painlessly that results in better decisions.